About Us

What We Believe

First, we believe that Texas is the promised land. We built this store for the folks who believe the same thing. We also believe in Texas hospitality above all. We take care of our customers in the exact way we'd wish to be taken care of. You've got our promise on that.

Who We Are

We are a husband (Jay B) and wife (Priscilla) owned small business founded in the garage of our first home together back in 2013. 

How It Happened

 It all started with an illustration that represented exactly how I felt about Texas relative to the rest of the world. Throughout all of my travels for work, regardless of where I was, I measure every place against Texas. Although I loved the places I visited, none quite stacked up to the great state we call home.

As it turns out, a lot of other folks felt the same way. Soon after posting this on the Texas Humor Twitter account, we started getting requests for shirts and other products featuring my "Ain't Texas" design.

From Garage To Warehouse

What you see above is our first handful of orders that came through in the first couple of days of selling our designs. To say we were thrilled would be an understatement. Seeing as how Texas Pride is an oil well that'll never run dry, we quickly had to hire our first employee, and after a short stint working out of our office, we were able to move in to a warehouse in south Austin.

Over the years, we've learned a lot about running a business like this and are incredibly proud of our ability to ship products and provide customer service on par with the big box companies, while still holding true to our founding principals.

Texas Humor Today

We're proud to be a small business that's committed to customer service, high quality products, and of course Texas Pride.

We greatly appreciate your business. Every purchase made contributes to the Texas economy and provides a living for our family and those of our employees. On top of that, it allows us to have the greatest job a Texan could ask for, aside from BBQ or Margarita Taste Tester. Thanks y'all. 

Texas here. Texas wherever. Texas now. Texas forever.

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